Why do we need to be constantly changing things? Is there too much change going on in the world? It is tempting to look back with rose-tinted glasses for the better times, and to bemoan the worst of what is going on at present.
But change has undeniably contributed more positive than negative outcomes for most people. However, in business how can we best manage the process of change in order to achieve the forward momentum that brings positive gains? Prefer & Sutton remind us that a google search elicits much more interest in strategy than in implementation; so we are far more likely to want to engage in talking about change than actually doing it.
In this episode I recount the 8 key ingredients that Pfeffer & Sutton identify for increasing the odds of making the right kind of change. Listening to people is the most significant factor. I also outline the four forces they suggest are needed to create the environment for change to take place. Change is a fact, it is happening all of the time, so lets get it right.
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“Hearing true things is more important than saying smart things… you need to ask good questions before you can come up with smart answers.” [Pfeffer & Sutton].